NBAnalytics AI

Privacy Policy

Last Updated: December 24, 2025

1. Introduction

NBAnalytics AI ("we," "us," or "our") respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website and services (collectively, the "Service").

Please read this Privacy Policy carefully. By using the Service, you consent to the practices described in this policy. If you do not agree with this Privacy Policy, please do not use our Service.

2. Information We Collect

2.1 Information You Provide

We collect information you directly provide, including:

  • Account Information: Name, email address, and password when you create an account through our authentication provider (Clerk)
  • Payment Information: Billing address and payment card details (processed securely by Stripe; we do not store full card numbers)
  • Communication Data: Information you provide when contacting our support team
  • Bet Tracking Data: Information about picks you choose to track within the Service

2.2 Information Collected Automatically

When you use our Service, we automatically collect:

  • Device Information: Device type, operating system, browser type, and unique device identifiers
  • Usage Data: Pages visited, features used, time spent on pages, and interaction patterns
  • Log Data: IP address, access times, and referring website addresses
  • Cookies and Similar Technologies: See Section 6 for details

3. How We Use Your Information

We use your information for the following purposes:

  • Provide the Service: Create and manage your account, process payments, deliver picks, and track your bet history
  • Improve the Service: Analyze usage patterns to enhance features and user experience
  • Communication: Send service updates, security alerts, and marketing communications (with your consent)
  • Security: Detect and prevent fraud, unauthorized access, and other illegal activities
  • Legal Compliance: Comply with applicable laws, regulations, and legal processes
  • Age Verification: Ensure users meet the minimum age requirement of 21

4. How We Share Your Information

We do not sell your personal information. We may share your information with:

  • Service Providers: Third-party vendors who help us operate our Service, including:
    • Clerk (authentication)
    • Stripe (payment processing)
    • Vercel (hosting and analytics)
    • Neon (database services)
    • Resend (email delivery)
  • Legal Requirements: When required by law, court order, or governmental authority
  • Business Transfers: In connection with a merger, acquisition, or sale of assets
  • With Your Consent: For any other purpose with your explicit consent

5. Data Retention

We retain your personal information for as long as necessary to provide the Service and fulfill the purposes described in this Privacy Policy, unless a longer retention period is required by law. When you cancel your subscription or delete your account, we will delete or anonymize your data within 30 days, except where we are required to retain it for legal, tax, or regulatory purposes.

6. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to collect and store information. Cookies are small data files stored on your device.

Types of Cookies We Use:

  • Essential Cookies: Required for the Service to function (authentication, security)
  • Analytics Cookies: Help us understand how users interact with the Service (Vercel Analytics)
  • Preference Cookies: Remember your settings and preferences

You can control cookies through your browser settings. However, disabling certain cookies may affect the functionality of the Service.

7. Your Rights and Choices

7.1 All Users

You have the right to:

  • Access and receive a copy of your personal data
  • Correct inaccurate or incomplete data
  • Delete your account and associated data
  • Opt-out of marketing communications
  • Withdraw consent for data processing (where applicable)

7.2 California Residents (CCPA Rights)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):

  • Right to Know: Request information about the categories and specific pieces of personal information we have collected about you
  • Right to Delete: Request deletion of your personal information
  • Right to Opt-Out: We do not sell personal information, but you may opt-out of any future sales
  • Right to Non-Discrimination: We will not discriminate against you for exercising your CCPA rights

To exercise your CCPA rights, contact us at privacy@nbanalytics.ai.

7.3 European Users (GDPR Rights)

If you are located in the European Economic Area (EEA) or UK, you have additional rights under the General Data Protection Regulation (GDPR):

  • Right to Access: Obtain a copy of your personal data
  • Right to Rectification: Correct inaccurate data
  • Right to Erasure: Request deletion ("right to be forgotten")
  • Right to Restrict Processing: Limit how we use your data
  • Right to Data Portability: Receive your data in a structured format
  • Right to Object: Object to processing based on legitimate interests
  • Right to Lodge a Complaint: File a complaint with your local data protection authority

Our legal basis for processing your data includes: contract performance, legitimate interests, and consent.

8. Data Security

We implement appropriate technical and organizational measures to protect your personal information, including:

  • Encryption of data in transit (HTTPS/TLS)
  • Encryption of sensitive data at rest
  • Regular security assessments and monitoring
  • Access controls and authentication requirements
  • Secure payment processing through PCI-compliant providers (Stripe)

While we strive to protect your data, no method of transmission over the internet is 100% secure. We cannot guarantee absolute security.

9. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence, including the United States. These countries may have different data protection laws. We ensure appropriate safeguards are in place for such transfers, including standard contractual clauses approved by relevant authorities.

10. Children's Privacy

Our Service is not directed to individuals under 21 years of age, and we do not knowingly collect personal information from anyone under 21. If we learn we have collected information from someone under 21, we will delete that information immediately. If you believe we have collected information from someone under 21, please contact us at privacy@nbanalytics.ai.

11. Third-Party Links

Our Service may contain links to third-party websites or services. We are not responsible for the privacy practices of these third parties. We encourage you to read the privacy policies of any third-party sites you visit.

12. Do Not Track Signals

Some browsers have a "Do Not Track" feature that signals websites not to track your online activities. We currently do not respond to Do Not Track signals. You can control tracking through your browser settings and cookie preferences.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy on this page and updating the "Last Updated" date. We encourage you to review this Privacy Policy periodically.

14. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or your personal data, please contact us:

Email: privacy@nbanalytics.ai
Data Protection Officer: dpo@nbanalytics.ai
Address: NBAnalytics AI, 123 Sports Analytics Way, Wilmington, DE 19801

For CCPA requests, California residents may also call: 1-800-XXX-XXXX